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Fresh insurance leads sold to only one agent usually cost $30 to $100 each. Shared fresh leads cost $15 to $50. Every Dial Haul lead is a shared lead. Fresh leads are usually sold 1 to 5 times. Older aged leads can be sold 6 to 10 times, and they cost less.
A lead sold to one agent picks up more, but you pay for it. Most agents get more sales per dollar from shared aged leads.
On Dial Haul, every lead is shared, and older leads cost less.
Updated October 2026. Industry ranges from public lead and commission guides. Your results depend on your carrier, contract, and dialing.
